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Benjamin Hopkins announced as Aftersales Manager

With vast aftersales experience in the outboard industry with Suzuki and Mercury, Ben will play a pivotal role in ensuring Neander’s aftersales service meets the high expectations required by professional operators.


Benjamin Hopkins comments, “When approached by Neander, I was excited by the prospect of working with a talented group of professionals that are aiming to build a premium brand on the back of high quality motors and service. Neander’s environmental focus was also a big appeal, something that I see is important for the industry to improve upon. I believe that our new pricing policy will open up new opportunities to grow. With higher volumes of sales we need to develop a better training, increase the dealer network and put in place tools to enable our customers to get support when they need it wherever they are.”

Joel Reid, Global Sales Director at Neander, comments, “It’s fantastic having somebody with so much experience in the outboard industry join the Neander team. Ben’s taken on the challenge to implement what we define as an effortless experience, making it as easy as possible for the customer to get support. We look forward to seeing what we can achieve together as we approach some ambitious plans for the next year.”